- First-ever Toyota Global Automotive Reveal at a Major Music Festival
- Exclusive Musical Performance by Multi-Platinum Country Music Star Dierks Bentley
- ‘World of Wonders’ Circus-themed Fan Experience, Ride & Drive and Campground Activities
Toyota will stage the world debut of the redesigned 2014 4Runner mid-size SUV on Saturday, April 27 at 1:15 p.m. PDT at the 2013 Stagecoach Music Festival in Indio, Calif., near Palm Springs. The event marks the automaker’s first-ever public reveal at a major music festival.
The Toyota 4Runner, now in its fifth generation, has been in the Toyota SUV lineup for nearly three decades and continues to be one of the few fully capable SUVs available in its segment. The 4Runner combines rugged body-on-frame construction with suspension technology that yields ride comfort more often associated with car-based platforms. 4Runner is available in a variety of configurations and in three models: a well-equipped SR5, top-of-the-line Limited, plus a Trail grade for amazing off-road capability.
Returning for its seventh year as presenting sponsor of Stagecoach, California’s premier country music festival, Toyota will kick off the three-day event with vintage circus-themed fan experiences followed by the unveiling of the 2014 4Runner. The reveal takes place on a unique Toyota stage and will be hosted by SiriusXM™ radio personality, Buzz Brainard with a very special performance by chart-topping country recording artist, Dierks Bentley.
As part of the reveal celebration, Toyota invites fans to enter a sweepstakes from April 25-29 for a chance to win one of six guitars autographed by Dierks Bentley. Information and official rules can be found on the Toyota USA Facebook page and at http://www.toyota.com/stagecoachsweepstakes/terms.html.
Toyota World of Wonders
In addition to the 4Runner festivities, Toyota will host the World of Wonders, a whimsical atmosphere of carnival curiosities where music fans can take a break from the desert sun. On-site activities include:
Camry Claw – A custom-built Camry with an arcade-style claw machine operated through the sunroof offers a chance at fun prizes.
RAV4 Palm Reader – Guests can get a glimpse into the future and find out if their wishes will be granted.
Tacoma Charging Station – A rapid-charging station will be available for guests to recharge their mobile devices.
Tundra Strongman – Guests can see how their strength measures up to Toyota’s full-size pickup truck.
Carnival Arcade – This retro-styled game zone is outfitted with a ring toss and milk jug throw.
Cooling Zone – Music fans can lounge under misters in an attempt to beat the heat.
Big Top Photo Booth – Guests can accessorize themselves with circus-themed props for a personalized photo opportunity.
Toyota World of Wonders will also feature hourly line dancing lessons, temporary tattoo parlor and leather accessory creation station. Off-road racing legend Ivan “Ironman” Stewart will also be on hand to greet fans, sign autographs and provide driving demos throughout the weekend. Stagecoach commemorative silkscreen posters and cooling bandanas will also be available while supplies last. Toyota World of Wonders activities will operate Friday through Sunday from noon until 8:00 p.m. PDT unless otherwise specified.
The current gen's styling was questionable. The new gen is just crap. Toyota is trying so hard to incorporate that airdam look into all of their cars. It looked nice on the Corolla, IS, and 86. It looks bad on the Camry and any other car I didn't mention. Yeah, I know this style is different, but it's just as terrible.
Rutledge Wood asks stunt driver Andy Bell to show us the difference between 4Runner's dial-type and lever-type transfer cases.
Dial-type transfer case is a standard dial on 4Runner SR5 and Limited 4x4. Lever-type transfer case is a standard manual lever on 4Runner Trail. Both transfer case types allow you to adjust your 4x4 settings to adapt to the off-road terrain you encounter.
In the world's first off-road Google+ Hangout, host Rutledge Wood and stunt driver Andy Bell answer expert and fan questions and demo the 4Runner on the trail. See what it means to Keep It Wild.
Rutledge Wood asks stunt driver Andy Bell to demo how 4Runner can help you find your way back from deep in the wild.
Route Trace is a feature that leaves "bread crumbs" as you navigate uncharted territory and rugged off-road trails. Follow the dropped pins to help find your way back. This is a standard feature on every 2014 Toyota 4Runner with navigation.
Rutledge Wood and stunt driver Andy Bell give off-road advice for 4Runner drivers to Keep It Wild on all kinds of rugged terrain.
The Toyota 4Runner is designed to meet most off-road driving requirements, but off-roading is inherently dangerous. Abusive use may result in bodily harm or vehicle damage. Toyota encourages responsible operation to help protect you, your vehicle and the environment. Seatbelts should be worn at all times.
For 2014, Toyota has subtly restyled the 4Runner. The Limited model seen here benefits from a unique grille treatment, 20-inch aluminum wheels, and tons of chrome. Overall the 4Runner is a great looking SUV. This is still an off-road vehicle and the 4Runner gets skid plates on all models. The base price for the SR5 trim is $32,820 and the top of the line Limited will start at $43,400.
Under the hood is a 4.0 liter V-6 engine that makes 270 horsepower and 278 lb-ft of torque. The transmission is a 5-speed automatic. Fuel economy is 17 MPG in the city and 21 MPG on the highway. The 4Runner has a 3rd row and thus can seat 7 passengers. The inside is very comfortable with easy to operate controls.
The 4Runner is designed first and foremost to go off-road. Thus this SUV can go anywhere at any time. If you are the type of person who loves the outdoor lifestyle then the 4Runner is a great choice. For the rest of the commuters out there the Toyota Highlander is a better choice.
The Toyota 4Runner is one of the last of its kind, meaning it has shunned the move toward a car-based chassis and continues on with the same rigid body-on-frame design that, 28 years ago, spawned the original 4Runner. Is there a spot in today’s marketplace for a traditional SUV? KBB’s Zach Vlasuk finds out in this video.
Andy Bell and Charlie MacArthur take on Schofield Pass in the heart of Colorado. Andy in the 4Runner TRD Pro, and Charlie in a kayak navigating class V rapids. Watch 4Runner TRD Pro display its capabilities on some of Colorado’s most demanding terrain.