They're already on a good path with the Genesis. I don't see why they're making this, at least for the US. The market is becoming saturated with these small cars now. Only few people would want to buy them, and only one choice can be made between a bunch of companies to choose from. I bet it will do well in other countries.
One such limited run model is the i20 Sport Edition, co-developed by Hyundai's European R&D team and aftermarket tuners Car Research and Development (CRD) in Germany.
The exterior of the i20 Sport Edition gets body-colored front skirts and wheelarch flares, glossy mesh grille insert and B-pillar, black bezel headlights, daytime running lights, smoked side and rear glass, dark red tinted taillights and 17-inch Brabus alloys wrapped in Yokohama rubber.
On the inside, there is orange leather wrapped Recaros, a chrome shift knob and 7-inch touch screen sat nav. The centre console, door panels and gearshift cover also get the leather treatment.
The i20 Sport Edition goes into limited production in the first half of 2011, whereupon Hyundai will announce engine and transmission specs. Available as either 3dr or 5dr model, it will be manufactured in Hyundai's existing i20 plants in either India or Turkey, depending on the market.